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Building A Brand – The Apple Case

Branding is one of the most crucial things an Entrepreneur or a business related person must understand. When you build a brand about a product or a website, you create an idea, a vision, which is able to drive people's mind. This can be one of the most important aspects, if you are leading a team of people who need to be motivated in order to execute their job efficently. On the other hand, if you are able ...

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Less Developers, More Designers

Developers, Developers, Developers. Coding, Coding, Coding. These are two key tools in a tech company, but when it is time to sell a product, they really don't make the difference. What the user expects from you, when you upgrade a product, is a complete new design, because that is what he is going to be able to see. He doesn't care you fixed thousands of bugs and you scaled the system in order to make it s ...

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Pinteresting, the way software changes urban dictionary

Pinteresting is the new word of the moment, because everything that is interesting on Pinterest becomes Pinteresting. This is not just a great example to point out how Pinterest has become famous and how used it is; this is a remarkable example to underline how a simple and good software can change our urban dictionary. After taking over several networks, Pinterest is now leading as the third most used soci ...

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